Ad & UGC Flagships
Local Service: Trust Builder
A service-business ad that shows process, people and outcome without fake text overlays.. Best for: Contractors, clinics, cleaning services, repair, local agencies.
local servicetrustprocessbefore aftertestimonial
- Pick your model's tab — the JSON re-shapes itself to that model's block order and limits.
- Click any green value to edit it in place — swap the subject, setting, or style for your own.
- Copy and paste the JSON as your prompt in the tool — links below.
{
"scene": "Real suburban home entryway and work area, tidy but lived-in",
"subject": "Friendly technician in clean branded workwear greeting a homeowner at the doorway",
"action": "Technician points to the problem area, performs one clear service action, then homeowner reacts with relief",
"camera": {
"distance": "medium shot",
"movement": "handheld documentary follow shot"
},
"lighting": {
"type": "natural daylight"
},
"style": "local service ad, warm documentary realism, proof-oriented",
"technical": {
"aspect_ratio": "9:16",
"duration_seconds": 8,
"negative_prompt": "fake badges, unreadable text, unsafe tools, distorted faces, exaggerated reactions"
}
}{
"references": {
"style_frame": "Clean documentary service footage with natural light and trustworthy people.",
"model_handling": "Supports image inputs and reference-driven workflows; use product or style frames when exact object appearance matters."
},
"brand": {
"hex_colors": "#0F172A, #38BDF8, #FFFFFF",
"logo_handling": "Use real logo on uniform reference or overlay in post; do not generate new readable signage.",
"tone": "trustworthy, local, competent"
},
"scene": "Real suburban home entryway and work area, tidy but lived-in",
"subject": "Friendly technician in clean branded workwear greeting a homeowner at the doorway",
"action": "Technician points to the problem area, performs one clear service action, then homeowner reacts with relief",
"camera": {
"movement": "handheld documentary follow shot",
"lens_mm": 35,
"distance": "medium shot"
},
"lighting": {
"type": "natural daylight"
},
"style": "local service ad, warm documentary realism, proof-oriented",
"audio": "natural conversation murmur, tool sound, light reassuring music",
"technical": {
"aspect_ratio": "9:16",
"duration_seconds": 8,
"fps": 24,
"negative_prompt": "fake badges, unreadable text, unsafe tools, distorted faces, exaggerated reactions"
}
}{
"references": {
"style_frame": "Clean documentary service footage with natural light and trustworthy people.",
"model_handling": "Supports image inputs and reference-driven workflows; use product or style frames when exact object appearance matters."
},
"brand": {
"hex_colors": "#0F172A, #38BDF8, #FFFFFF",
"logo_handling": "Use real logo on uniform reference or overlay in post; do not generate new readable signage.",
"tone": "trustworthy, local, competent"
},
"scene": "Real suburban home entryway and work area, tidy but lived-in",
"subject": "Friendly technician in clean branded workwear greeting a homeowner at the doorway",
"action": "Technician points to the problem area, performs one clear service action, then homeowner reacts with relief",
"camera": {
"movement": "handheld documentary follow shot",
"lens_mm": 35,
"distance": "medium shot"
},
"lighting": {
"type": "natural daylight"
},
"style": "local service ad, warm documentary realism, proof-oriented",
"audio": "natural conversation murmur, tool sound, light reassuring music",
"technical": {
"aspect_ratio": "9:16",
"duration_seconds": 8,
"fps": 24,
"negative_prompt": "fake badges, unreadable text, unsafe tools, distorted faces, exaggerated reactions"
},
"production_notes": {
"prompt_level": "advanced",
"operator_checklist": "Confirm reference inputs, brand/logo handling, duration, audio support, and aspect ratio inside the target model before rendering."
}
}- Veo 3.1 follows structured prompts unusually well: lock camera, lighting and audio as separate JSON fields.
- Native audio: describe dialogue, ambient sound and music directly in the audio field.
{
"subject": "Friendly technician in clean branded workwear greeting a homeowner at the doorway",
"action": "Technician points to the problem area, performs one clear service action, then homeowner reacts with relief",
"scene": "Real suburban home entryway and work area, tidy but lived-in",
"camera": {
"distance": "medium shot",
"movement": "handheld documentary follow shot"
},
"lighting": {
"type": "natural daylight"
},
"style": "local service ad, warm documentary realism, proof-oriented",
"technical": {
"aspect_ratio": "9:16",
"duration_seconds": 8,
"negative_prompt": "fake badges, unreadable text, unsafe tools, distorted faces, exaggerated reactions"
}
}{
"references": {
"style_frame": "Clean documentary service footage with natural light and trustworthy people.",
"model_handling": "Use element references for products, outfits, characters or scenes when consistency matters."
},
"brand": {
"hex_colors": "#0F172A, #38BDF8, #FFFFFF",
"logo_handling": "Use real logo on uniform reference or overlay in post; do not generate new readable signage.",
"tone": "trustworthy, local, competent"
},
"subject": "Friendly technician in clean branded workwear greeting a homeowner at the doorway",
"action": "Technician points to the problem area, performs one clear service action, then homeowner reacts with relief",
"scene": "Real suburban home entryway and work area, tidy but lived-in",
"camera": {
"movement": "handheld documentary follow shot",
"lens_mm": 35,
"distance": "medium shot"
},
"lighting": {
"type": "natural daylight"
},
"style": "local service ad, warm documentary realism, proof-oriented",
"audio": "natural conversation murmur, tool sound, light reassuring music",
"technical": {
"aspect_ratio": "9:16",
"duration_seconds": 8,
"fps": 24,
"negative_prompt": "fake badges, unreadable text, unsafe tools, distorted faces, exaggerated reactions"
}
}{
"references": {
"style_frame": "Clean documentary service footage with natural light and trustworthy people.",
"model_handling": "Use element references for products, outfits, characters or scenes when consistency matters."
},
"brand": {
"hex_colors": "#0F172A, #38BDF8, #FFFFFF",
"logo_handling": "Use real logo on uniform reference or overlay in post; do not generate new readable signage.",
"tone": "trustworthy, local, competent"
},
"subject": "Friendly technician in clean branded workwear greeting a homeowner at the doorway",
"action": "Technician points to the problem area, performs one clear service action, then homeowner reacts with relief",
"scene": "Real suburban home entryway and work area, tidy but lived-in",
"camera": {
"movement": "handheld documentary follow shot",
"lens_mm": 35,
"distance": "medium shot"
},
"lighting": {
"type": "natural daylight"
},
"style": "local service ad, warm documentary realism, proof-oriented",
"audio": "natural conversation murmur, tool sound, light reassuring music",
"technical": {
"aspect_ratio": "9:16",
"duration_seconds": 8,
"fps": 24,
"negative_prompt": "fake badges, unreadable text, unsafe tools, distorted faces, exaggerated reactions"
},
"production_notes": {
"prompt_level": "advanced",
"operator_checklist": "Confirm reference inputs, brand/logo handling, duration, audio support, and aspect ratio inside the target model before rendering."
}
}- Kling prompt guidance emphasizes Subject, Movement, Scene, Camera Language and Lighting.
- Write the action field as a shot note, not a keyword list.
{
"camera": {
"distance": "medium shot",
"movement": "handheld documentary follow shot"
},
"subject": "Friendly technician in clean branded workwear greeting a homeowner at the doorway",
"action": "Technician points to the problem area, performs one clear service action, then homeowner reacts with relief",
"scene": "Real suburban home entryway and work area, tidy but lived-in",
"lighting": {
"type": "natural daylight"
},
"style": "local service ad, warm documentary realism, proof-oriented",
"technical": {
"aspect_ratio": "9:16",
"duration_seconds": 8,
"negative_prompt": "fake badges, unreadable text, unsafe tools, distorted faces, exaggerated reactions"
}
}{
"references": {
"style_frame": "Clean documentary service footage with natural light and trustworthy people.",
"model_handling": "Hosted Seedance 2 workflows support reference image, video and audio inputs; keep reference intent explicit."
},
"brand": {
"hex_colors": "#0F172A, #38BDF8, #FFFFFF",
"logo_handling": "Use real logo on uniform reference or overlay in post; do not generate new readable signage.",
"tone": "trustworthy, local, competent"
},
"camera": {
"movement": "handheld documentary follow shot",
"lens_mm": 35,
"distance": "medium shot"
},
"subject": "Friendly technician in clean branded workwear greeting a homeowner at the doorway",
"action": "Technician points to the problem area, performs one clear service action, then homeowner reacts with relief",
"scene": "Real suburban home entryway and work area, tidy but lived-in",
"lighting": {
"type": "natural daylight"
},
"style": "local service ad, warm documentary realism, proof-oriented",
"audio": "natural conversation murmur, tool sound, light reassuring music",
"technical": {
"aspect_ratio": "9:16",
"duration_seconds": 8,
"fps": 24,
"negative_prompt": "fake badges, unreadable text, unsafe tools, distorted faces, exaggerated reactions"
}
}{
"references": {
"style_frame": "Clean documentary service footage with natural light and trustworthy people.",
"model_handling": "Hosted Seedance 2 workflows support reference image, video and audio inputs; keep reference intent explicit."
},
"brand": {
"hex_colors": "#0F172A, #38BDF8, #FFFFFF",
"logo_handling": "Use real logo on uniform reference or overlay in post; do not generate new readable signage.",
"tone": "trustworthy, local, competent"
},
"camera": {
"movement": "handheld documentary follow shot",
"lens_mm": 35,
"distance": "medium shot"
},
"subject": "Friendly technician in clean branded workwear greeting a homeowner at the doorway",
"action": "Technician points to the problem area, performs one clear service action, then homeowner reacts with relief",
"scene": "Real suburban home entryway and work area, tidy but lived-in",
"lighting": {
"type": "natural daylight"
},
"style": "local service ad, warm documentary realism, proof-oriented",
"audio": "natural conversation murmur, tool sound, light reassuring music",
"technical": {
"aspect_ratio": "9:16",
"duration_seconds": 8,
"fps": 24,
"negative_prompt": "fake badges, unreadable text, unsafe tools, distorted faces, exaggerated reactions"
},
"production_notes": {
"prompt_level": "advanced",
"operator_checklist": "Confirm reference inputs, brand/logo handling, duration, audio support, and aspect ratio inside the target model before rendering."
}
}- Use a strict block order: CAMERA -> SUBJECT -> ACTION -> ENVIRONMENT -> LIGHTING -> STYLE.
- Keep the camera block to a shot type plus one movement; stacking moves degrades output.
{
"subject": "Friendly technician in clean branded workwear greeting a homeowner at the doorway",
"action": "Technician points to the problem area, performs one clear service action, then homeowner reacts with relief",
"scene": "Real suburban home entryway and work area, tidy but lived-in",
"camera": {
"distance": "medium shot",
"movement": "handheld documentary follow shot"
},
"lighting": {
"type": "natural daylight"
},
"style": "local service ad, warm documentary realism, proof-oriented",
"technical": {
"aspect_ratio": "9:16",
"duration_seconds": 8,
"negative_prompt": "fake badges, unreadable text, unsafe tools, distorted faces, exaggerated reactions"
}
}{
"references": {
"style_frame": "Clean documentary service footage with natural light and trustworthy people.",
"model_handling": "Open-weights Wan 2.2 supports text-to-video and image-to-video; treat product/style references as image-to-video setup notes."
},
"brand": {
"hex_colors": "#0F172A, #38BDF8, #FFFFFF",
"logo_handling": "Use real logo on uniform reference or overlay in post; do not generate new readable signage.",
"tone": "trustworthy, local, competent"
},
"subject": "Friendly technician in clean branded workwear greeting a homeowner at the doorway",
"action": "Technician points to the problem area, performs one clear service action, then homeowner reacts with relief",
"scene": "Real suburban home entryway and work area, tidy but lived-in",
"camera": {
"movement": "handheld documentary follow shot",
"lens_mm": 35,
"distance": "medium shot"
},
"lighting": {
"type": "natural daylight"
},
"style": "local service ad, warm documentary realism, proof-oriented",
"technical": {
"aspect_ratio": "9:16",
"duration_seconds": 8,
"fps": 24,
"negative_prompt": "fake badges, unreadable text, unsafe tools, distorted faces, exaggerated reactions"
}
}{
"references": {
"style_frame": "Clean documentary service footage with natural light and trustworthy people.",
"model_handling": "Open-weights Wan 2.2 supports text-to-video and image-to-video; treat product/style references as image-to-video setup notes."
},
"brand": {
"hex_colors": "#0F172A, #38BDF8, #FFFFFF",
"logo_handling": "Use real logo on uniform reference or overlay in post; do not generate new readable signage.",
"tone": "trustworthy, local, competent"
},
"subject": "Friendly technician in clean branded workwear greeting a homeowner at the doorway",
"action": "Technician points to the problem area, performs one clear service action, then homeowner reacts with relief",
"scene": "Real suburban home entryway and work area, tidy but lived-in",
"camera": {
"movement": "handheld documentary follow shot",
"lens_mm": 35,
"distance": "medium shot"
},
"lighting": {
"type": "natural daylight"
},
"style": "local service ad, warm documentary realism, proof-oriented",
"technical": {
"aspect_ratio": "9:16",
"duration_seconds": 8,
"fps": 24,
"negative_prompt": "fake badges, unreadable text, unsafe tools, distorted faces, exaggerated reactions"
},
"production_notes": {
"prompt_level": "advanced",
"operator_checklist": "Confirm reference inputs, brand/logo handling, duration, audio support, and aspect ratio inside the target model before rendering."
}
}- Wan 2.2 is the latest version with genuinely open, downloadable weights.
- Open-weights Wan 2.2 has no native audio track in the base text/image-to-video pipeline.
{
"subject": "Friendly technician in clean branded workwear greeting a homeowner at the doorway",
"action": "Technician points to the problem area, performs one clear service action, then homeowner reacts with relief",
"camera": {
"distance": "medium shot",
"movement": "handheld documentary follow shot"
},
"scene": "Real suburban home entryway and work area, tidy but lived-in",
"lighting": {
"type": "natural daylight"
},
"style": "local service ad, warm documentary realism, proof-oriented",
"technical": {
"aspect_ratio": "9:16",
"duration_seconds": 8,
"negative_prompt": "fake badges, unreadable text, unsafe tools, distorted faces, exaggerated reactions"
}
}{
"references": {
"style_frame": "Clean documentary service footage with natural light and trustworthy people.",
"model_handling": "Gen-4.5 supports text-to-video and image-to-video; reference images are often more important than long prompt text for consistency."
},
"brand": {
"hex_colors": "#0F172A, #38BDF8, #FFFFFF",
"logo_handling": "Use real logo on uniform reference or overlay in post; do not generate new readable signage.",
"tone": "trustworthy, local, competent"
},
"subject": "Friendly technician in clean branded workwear greeting a homeowner at the doorway",
"action": "Technician points to the problem area, performs one clear service action, then homeowner reacts with relief",
"camera": {
"movement": "handheld documentary follow shot",
"lens_mm": 35,
"distance": "medium shot"
},
"scene": "Real suburban home entryway and work area, tidy but lived-in",
"lighting": {
"type": "natural daylight"
},
"style": "local service ad, warm documentary realism, proof-oriented",
"technical": {
"aspect_ratio": "9:16",
"duration_seconds": 8,
"fps": 24,
"negative_prompt": "fake badges, unreadable text, unsafe tools, distorted faces, exaggerated reactions"
}
}{
"references": {
"style_frame": "Clean documentary service footage with natural light and trustworthy people.",
"model_handling": "Gen-4.5 supports text-to-video and image-to-video; reference images are often more important than long prompt text for consistency."
},
"brand": {
"hex_colors": "#0F172A, #38BDF8, #FFFFFF",
"logo_handling": "Use real logo on uniform reference or overlay in post; do not generate new readable signage.",
"tone": "trustworthy, local, competent"
},
"subject": "Friendly technician in clean branded workwear greeting a homeowner at the doorway",
"action": "Technician points to the problem area, performs one clear service action, then homeowner reacts with relief",
"camera": {
"movement": "handheld documentary follow shot",
"lens_mm": 35,
"distance": "medium shot"
},
"scene": "Real suburban home entryway and work area, tidy but lived-in",
"lighting": {
"type": "natural daylight"
},
"style": "local service ad, warm documentary realism, proof-oriented",
"technical": {
"aspect_ratio": "9:16",
"duration_seconds": 8,
"fps": 24,
"negative_prompt": "fake badges, unreadable text, unsafe tools, distorted faces, exaggerated reactions"
},
"production_notes": {
"prompt_level": "advanced",
"operator_checklist": "Confirm reference inputs, brand/logo handling, duration, audio support, and aspect ratio inside the target model before rendering."
}
}- Runway recommends clear, direct language; text-to-video should describe both visual elements and motion.
- Image-to-video prompts should focus on describing the motion of the scene.
Run this prompt
Copy the JSON above, then paste it as your prompt in any of these tools. Veo 3.1 is free to try inside Gemini (daily limit applies).
What each block does
| Block | Purpose |
|---|---|
| references | Optional image inputs: product, character face, or style frame. Use these where the model supports references; otherwise treat them as setup notes. |
| brand | Brand constraints: colors, logo handling and voice. Models approximate hex colors and cannot render exact logos reliably; use a reference image or add exact logos in post. |
| scene | Where it happens: location, time of day, weather, mood of the space. |
| subject | Who or what the shot is about. Keep it to one clear subject — models blur focus when given several. |
| action | What visibly happens during the clip. Describe motion the camera can see, not internal states. |
| camera | Shot framing and movement. One movement per clip reads best on every current model. |
| lighting | Light source, quality and shadow behavior. The single highest-leverage block for realism. |
| style | Aesthetic direction: film stock, color palette, references, tone. |
| audio | Dialogue, ambient sound and music. Only Veo 3.1, Kling 3.0 and Seedance 2.0 render audio natively. |
| technical | Render settings: aspect ratio, duration, fps, seed for reproducibility, negative prompt. |
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